Building was founded in Turin in 1983: designing, building, imagining, inventing the city and living, industry and commercial spaces, civil, private and leisure places, in Italy and abroad. The firm BP+P Boffa, Petrone & Partners was established within the Building Group and specializes in architectural design interventions and feasibility studies, interior design, building renovation, restoration and construction supervision.

The Building Group is part of the Exclusive Brands Torino network and with the other companies shares the typical values of Made in Italy. For the Building Group, what are these values?

Since Building was founded in 1983, we have based our philosophy and business on our passion for building: the history of the Group has been written by men who have dedicated their lives to building, with commitment, seriousness, expertise and, above all, innovation. This is reflected in the great attention to quality and the construction process: our goal as Building is to make each project stand out as unique, thus distinguishing it from standardized production.

Exclusive Brands Torino encompasses the companies of excellence in Piedmont. What are the peculiarities of this area?

Historically, our area has proven to be a crossroads of quality, tradition and culture, united by a willingness to continually challenge itself, renew itself and aim resolutely for the future. The city of Turin is emblematic in this regard: as strong in its historical and cultural roots as it is open to innovation and comparison with international scenarios. The area’s DNA is well reflected in several of the projects of the Building Group, which has made the rehabilitation and conversion of historic buildings one of its strengths: from The Number 6 to Lagrange12 and Quadrato, via Domus Lascaris and Uptown Torino.

What does the word “excellence” mean to the Building Group?

For us, the word “excellence” expresses the pursuit of perfection, the result of a synthesis of quality, experience and know-how that is poured into every smallest architectural choice. To this, the Building works add the desire to return to the community an architecture oriented by the values of technological innovation, environmental sustainability and the enhancement of art. With its art spaces open to the public and the pedestrianization of Dellala Street, the recently opened Domus Lascaris project is a prime example.

Through what strategies are you able to convey the Building Group’s character of excellence?

For years, the Building Group has been on a path of growth and excellence devoted as much to innovation in living, ranging from the rehabilitation of existing to luxury real estate, as to commercial building. This path is best expressed through our many projects, both domestic and international: in the 2020-2022 biennium Building will carry out an 80-million-euro investment plan, which from Turin is pushing the Group’s housing philosophy toward new, important goals.

The quality of Made in Italy craftsmanship is recognized all over the world. How do you export the values of Italian know-how?

It is possible to export the values and importance of our made in Italy by taking an increasingly global approach. Italian savoir-faire and products are already recognized around the world as synonymous with quality, style, attention to detail, and creativity: just think of The Number 6, our redevelopment project winner of “Building of the Year,” the award given by ArchDaily, one of the world’s most renowned architecture websites. It is essential to be aware of the extent of one’s value in order to be able to open decisively to international markets, confident that one can make a difference.

What characteristics should a product that claims to be Made in Italy have?

Quality of raw materials and work, refinement and style, a deep connection with tradition combined with a continuous desire to experiment and innovate.

For the Building Group, what are the strengths of Italian craftsmanship?

The strengths lie in the great value of experience rooted in the country’s history and culture, along with the passion and creativity that have always set us apart. For us “artisans” of Building, each work expresses the search for a balance between respect for the testimony of the past and the desire for contemporary expression.

To conclude: what goals does the Building Group have for the future together with EBT?

Together with EBT, as well as through our projects, we will help carry forward and spread our values, exporting our housing philosophy and the best of made-in-Italy architecture far beyond the borders of our Turin.